12 Magento Support and Maintenance Tips Tried and Tested by Experts

September 6, 2022 | Author: Ashley Brown

So, you’ve built and launched a Magento website. It looks amazing, it runs flawlessly, and it is easy to use. And, that’s the end of your story, right? Well, that’s not the end. There’s a new sequel to it. While launching a high-quality Magento website is a crucial step for your business, regularly maintaining it is also important. In this blog post, we’ll discuss some useful tips to maintain your Magento website. But, before that, let’s start by understanding why you need to invest in Magento support and maintenance services. 

Magento support and maintenance

Why Invest in Magento Support and Maintenance Services

No matter how well your Magento website is working, after a specific time, it will need regular maintenance to run smoothly.  

Therefore, you should avail yourself of ongoing Magento support and maintenance services delivered by Magento experts. Also, when you have the right maintenance plan, you can protect your Magento website against cyber-attacks, optimize its performance, and maximize your profits.  

An ideal website maintenance plan encompasses the following: 

  • Regular website testing 
  • Software updates 
  • Scheduled backups 
  • Website security maintenance 
  • SEO audit  

But, how to create an ideal maintenance plan? Well, that’s exactly what we’ll discuss in the section. 

How to Maintain Your Magento Website 

Now that you have understood the importance of Magento website maintenance, you must make it a daily practice to keep your website running smoothly. However, maintaining your Magento site regularly could be daunting sometimes. Or, you may be too busy with other business-critical activities that you may not have enough time to keep a check on your website. In such situations, you may hire Magento developer who can proactively maintain and optimize your website for better performance and sales. 

However, if you want to do it yourself, then here are some effective Magento support and maintenance tips suggested by Magento experts. 

Tip 1 – Assess Your Current Website Performance 

Start your Magento site maintenance by evaluating your site performance. This step will help you identify existing and potential problems in your website. 

High-performing Magento websites deliver better user experience, improve engagement, and have lower bounce rates. Common performance issues such as slow loading speed, non-functional CTA buttons, or large-size images, degrade your website performance significantly. 

You may use several diagnostic tools, such as Google Analytics, to assess your current site performance. Evaluate different performance metrics, including traffic sources, traffic levels, and bounce rates, to find potential issue spots. 

Tip 2 – Test and Optimize Your Website Speed 

Your website should load within 2-3 seconds, or else your visitors will abandon your website. Major search engines like Google, prefer sites with good speed and show at the top of the SERPs. You can’t reach the top if your website is slow. Hence, optimizing your Magento website speed can also improve your Magento SEO. 

You may use helpful site speed testing tools like Google PageSpeed Insights which scores your speed on a scale from 0 to 100. So, the higher score you achieve, the better your Magento site performance. 

This tool generates tests for desktop as well as mobile websites. It provides recommendations to improve your Magento website performance, which you can implement if required. 

Also Read: Aspects You Must Consider Before Creating Checkout Process on Magento 2

Tip 3 – Evaluate Your Existing Security Base 

Insecure websites can not only expose your business and user data to risk but also decrease your SEO ranking. Therefore, when it comes to Magento site maintenance, optimizing and implementing robust security measures should be your top priority.  

Another best security practice is to keep your software and tools up to date with essential security patches once they are released. So, make sure you have the latest security patches and plugins on your Magento site. 

Furthermore, you must consider the following to strengthen your Magento website security.  

  • Add HTTPS and an SSL Certificate 
  • Select a smart and strong password 
  • Use a highly secure and stable web host service  
  • Record website user access and administrative rights 
  • Integrate auto-logout for customers after a specific duration of inactivity 
  • Make sure your system reminds users to change their passwords every three months 

Tip 4 – Maintain Your Website Code Integrity 

Code integrity is a vital factor while renovating your Magento website. Check if the Magento extensions used on your website are developed on quality code. If not, you must update it to deliver excellent customer service. 

Review and assess your website code to ensure that it complies with Magento’s coding standards. Improve your code’s readability by fulfilling the rules of Magento Code Standards. You must also optimize your Magento Core Web Vitals to improve the browsing experience of your website. 

Quality code also helps in maintaining the security of your code. To fulfill this task, you must possess a higher level of technical competence. Therefore, it is always best to hire Magento developers if you’re not a pro at coding. 

Also Read: How to Optimize Magento 2 E-commerce Website Security in 2022?

Tip 5 – Find Any Broken Links and Images

Images and links are vital elements that Magento developers advise you to check. Broken links negatively impact your user experience, and cause your visitors to leave your website. It also lowers your SEO ranking, which leads to lower web traffic. 

Some effective tools like Google Search Console and Bing Webmaster help you identify broken links and fix them immediately to deliver a seamless user experience. 

Likewise, broken images also hurt your website and user experience. It happens usually due to an incorrect file path in the code. So, make sure you check for broken images on your website and resolve them if you spot them. 

Tip 6 – Test All Your Website Forms 

Website forms play a pivotal role in your marketing and sales strategies. Companies use these forms to collect essential user data. So, you must test your website forms to see if it’s working properly, accurately capturing user data and that you’re not losing out on leads. 

Also, test any backend processes that you’ve implemented for responding to customers who have filled out your forms. 

Furthermore, optimize your website forms to make it easier for your users to fill out the details. Remove unwanted fields from the forms to make them short and simple. If not required, avoid using the reset and clear buttons in your website forms. 

Tip 7 – Check Your Order Processing System 

This is one of the most essential aspects of Magento support and maintenance services. You must test the entire order process regularly to ensure a smooth user experience. Evaluate features like product navigation, add-to-cart, checkout, and payment because they can impact your cart abandonment rate. 

When you offer a hassle-free user experience during the order process, your customers are more likely to visit your store and make purchases. 

Tip 8 – Create a Backup of Your Website Data 

Another important tip for Magento website maintenance is to backup up your website data. So, if any technical, security, or other issues arise, you can take a breath of relief that you already have a backup system. And, you’ll never have to start all over again or build a brand-new website from scratch. 

Tip 9 – Flush the Magento Catalog Image Cache 

Sometimes Magento product images are cached in a cache folder. Over time, the Catalog Cache folder becomes very extensive because of frequent product addition and deletion in the catalog. By deleting the cache, you can free up a lot of disk space. 

Simply, delete the image cache from your admin panel. Go to System -> Tools -> Cache Management. Then, scroll down and you will see Flush Catalog Images Cache. 

Tip 10 – Always Keep Your Website Content Fresh and Updated 

Your Magento website should always offer fresh, relevant, and interesting content to visitors. Updating your Magento website content indicates that it is active to your visitors, customers, and search engines.  

A static website with no updates could be considered to be an as dead entity by search engines.  

You should update your website content because of the following reasons: 

  • Adding fresh content to your site results in fresh indexing by search engines. 
  • Google loves websites that are frequently updated and ranks them higher in its SERPs. 
  • It helps you keep your users informed and updated. 

Here are some important tips for updating your Magento website content: 

  • Create SEO-friendly content and consider essential SEO elements like keywords, page speed, mobile optimization, broken links, site security, etc. before updating. 
  • Enter your targeted keywords in the search engines to see the top results. 
  • Add engaging media including graphics, photos, videos, etc. to your Magento site. 
  • Evaluate the impact of any change made to your website. 
  • Revamp old content and design your website. 

Tip 11 – Always Test Your Website Before Launching 

Before launching your Magento website, you must run multiple tests to assure quality and avoid any faults. 

Also, check for every security update and patch installation. Conduct user testing on all the updates to check if they are compatible with existing third-party integrations. Check how they are impacting your checkout pages and product description pages. 

Furthermore, educate all your stakeholders about your updates and keep them informed, especially, if you’re managing international eCommerce. 

Tip 12 – Be Proactive During Peak Hours 

During the holiday season, customers do a lot of shopping to grab special offers and discounts. If your website is unable to convert customers during peak hours, you know that your website needs a health checkup. 

Approach a Magento support and maintenance service provider to fix your conversion killers. Procrastinating updates, slow website speed, security loopholes, poor user experience, and broken links and images, are some of the common reasons behind lower conversion rates.  

To Conclude On Magento Support and Maintenance Services 

Trust us, Magento support and maintenance is one of the most helpful sales conversion tips. However, if you want to spend your time on other important business activities, then you can hire Magento developers who can dedicatedly maintain your website. 

At Agento Support, we offer unmatched Magento support and maintenance services to keep your Magento store up and running always. We have a team of Magento certified and experienced developers who can efficiently handle all your site maintenance tasks. We provide services to all Magento editions, including Magento Open Source, Magento Commerce, and Adobe Commerce Cloud. 

So, hire our Magento experts and keep your Magento store in the best possible condition all the time. 

FAQs 

Q.1. How will your Magento support and maintenance team help? 

Ans. Our dedicated Magento support and maintenance can help you with the following tasks: 

  • Regularly maintain and optimize your Magento website to ensure high-end security 
  • Install the latest Magento security patches as required 
  • Upgrade your website to the latest Magento version 
  • Help with Magento extension installation/uninstallation and module configuration 
  • Optimize your website speed and performance for better conversions 
  • Perform a technical SEO audit of your Magento website and fix issues affecting your website’s search engine ranking 
  • Keep your software and extensions up-to-date 

Q.2. What tasks are included in a daily maintenance checklist? 

Ans. Your Magento website’s daily maintenance checklist should include: 

  • Checking inboxes for any inquiries or messages from customers 
  • Keeping an eye on the latest eCommerce market updates 
  • Conducting visual inspection 
  • Tracking orders and shipments 

Do You Have More Questions? Feel Free to Ask Our Magento Experts.